What is Product Information Management (PIM) ?

Simply put it is the business processes that enable centralization of the product information across a company. These processes ensure that all the product attributes are accurate and complete, regardless of how and where these are created or used.

Product Information Management provides a centralized repository across different departments such as engineering, marketing, manufacturing, customer service and applications used by them.

Main objective of the PIM is to create discipline and relevant structure to product information and remove duplicate data throughout the organization.

A PIM solution makes certain that all product information is kept consistent and disciplined across all the various information channels. Most importantly, a PIM solution ensures that your product information is continuously accurate and complete inside your organization. PIM is not a once and done project, but provides ongoing business value.